I am a definate G-Shock Fan and am always on the lookout for new and exciting models. I think I discovered this on You Tube and immediately fell in love with it. The GA 700 is a budget model but still has rugged and manly look - the main feature is the hugely sunken watch face, which redeems the cheaper rubber covering and much reduced features e.g. no Tough Solar, or Multi Band 6 etc.So purchased it, it arrived very very quickly (well done) took it out of the box and was underwhelmed; in fact so underwhelmed I put it back in it's box and arranged to send it back to Amazon - it just looked so cheap. I looked at those You Tube blogs again, then tried the watch on for a second look; now I am in-love with it!! I love the easy to read day and date window, I love the oversized time markers and especially the oversized hands - they give the watch a lot of authority. The GA 700 has all the usual G-Shock powers: Water resistance, Shock resistance and multi functiionality. This is a great watch for Squaddies, Armed Forces, Police Officers, Wide boys and geeks. I love the way even with the quickest glance you can read the time. So I've been converted from disappointment to slight obssession and would highly recommend this watch. Oh I may elect to keep this one after all. )))). Budget G-Shock, bloody asthetic and very clear ledgebility on the basic model - day/date window can be little difficult to see on the all black in low light situations; but good watch all round. Bye.